Governors of both political parties face a stark choice between unpopular tax increases and drastic cuts in Medicaid, education, public safety and other essential services. ↗
You can only get really unpopular decisions through if the electorate is convinced of the value of the environment. That's what natural history programmes should be for. ↗
I have friends who wear Star Wars costumes and act like the characters all day. I may not be that deep into it, but there's something great about loving what you love and not caring if it's unpopular. ↗