#techniques

For months I've been working on creating techniques to reproduce Swarovski crystals in sugar using the real stones to guide me. ↗

— Ron Ben-Israel

#creating #crystals #guide #i #me

The principles underlying propaganda are extremely simple. Find some common desire, some widespread unconscious fear or anxiety; think out some way to relate this wish or fear to the product you have to sell; then build a bridge of verbal or pictorial symbols over which your customer can pass from fact to compensatory dream, and from the dream to the illusion that your product, when purchased, will make the dream come true. They are selling hope. We no longer buy oranges, we buy vitality. We do not just buy an auto, we buy prestige. And so with all the rest. In toothpaste, for example, we buy not a mere cleanser and antiseptic, but release from the fear of being sexually repulsive. In vodka and whisky we are not buying a protoplasmic poison which in small doses, may depress the nervous system in a psychologically valuable way; we are buying friendliness and good fellowship, the warmth of Dingley Dell and the brilliance of the Mermaid Tavern. With our laxatives we buy the health of a Greek god. With the monthly best seller we acquire culture, the envy of our less literate neighbors and the respect of the sophisticated. In every case the motivation analyst has found some deep-seated wish or fear, whose energy can be used to move the customer to part with cash and so, indirectly, to turn the wheels of industry. ↗

— Aldous Huxley

#manipulation #propaganda #sales-techniques #dreams

We pledge to fight the dark forces high in the counsels of the Republican Party which have made political capital out of the techniques of character assassination by innuendo. ↗

— Emanuel Celler

#capital #character #character assassination #counsels #dark

There are a certain number of extreme behaviours led by fundamentalists who are using their religion for political ends and use extremist techniques. ↗

— Jean-Francois Cope

#ends #extreme #extremist #fundamentalists #led

I don't stick to special techniques, conscious techniques. ↗

— Marion Cotillard

#i #special #stick #techniques

Some writers would be kinder than others, I'm sure. Hopefully they might describe my techniques as a mixture of tried and tested formulas - if it aint broke don't fix it - and unexpected twists. ↗

— Paul Kane

#describe #fix #formulas #hopefully #i

Injuries are part of the game, but sometimes we can avoid them by just practicing our techniques. ↗

— Troy Vincent

#game #injuries #just #our #part

By the way, it was his simulations that helped out in Jurassic Park - without them, there would have been only a few dinosaurs. Based on his techniques, Industrial Light and Magic could make whole herds of dinosaurs race across the screen. ↗

— Marvin Minsky

#based #been #could #dinosaurs #few

We can use techniques in modifying things, in controlling things, but the first impulse has to be something that you simply cannot make just out of technique, or else it becomes perfectly evident that it is nothing but technique that you're exercising. ↗

— Leo Ornstein

#cannot #controlling #else #evident #exercising

That being said, I often write into recipes techniques I learned in the restaurant kitchen. There are ways of organizing your prep and so on that are immensely useful. Those are woven into all the recipes I do. ↗

— Sally Schneider

#i #i do #immensely #into #kitchen