In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last. ↗
Be stern in the council-chamber, [Show no weakness, and insist on your plans being ratified by the sovereign.] so that you may control the situation. ↗
Unhappy is the fate of one who tries to win his battles and succeed in his attacks without cultivating the spirit of enterprise; for the result is waste of time and general stagnation. ↗