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The printed page conveys information and commitment, and requires active involvement. Television conveys emotion and experience, and it's very limited in what it can do logically. It's an existential experience - there and then gone. ↗
That's an aspect of this business which can be very frustrating and aggravating. Most of what is written about you is wrong and so much of what does get printed is often about personal things that you don't want to have other people read about. ↗
Advertising as the printed form of selling would seem... ultimately to be justified in so far as it serves as a means of increasing legitimate human wants, as an agency of fair and economic competition in the distribution of goods, and as a stimulant to social progress. ↗
