#marketing

By using repetition, images, and other strategies - all of which communicate truths in ways that are not cognitively or propositional - marketing forms us into the kind of persons who want to buy beer to have meaningful relationships, or to buy a car to be respected, or buy the latest thing to come along simply to satisfy the desire that has been formed and implanted in us. It is important to appreciate that these disciplinary mechanisms transmit values and truth claims, but not via propositions or cognitive means; rather, the values are transmitted more covertly...This covertness of the operation is also what makes it so powerful: the truths are inscribed in us through the powerful instruments of imagination and ritual. ↗

— James K.A. Smith

#desire #disciplines #imagination #marketing #ritual

And let's be clear: It's not enough just to limit ads for foods that aren't healthy. It's also going to be critical to increase marketing for foods that are healthy. ↗

— Michelle Obama

#ads #also #clear #critical #enough

You gain and lose different things in different mediums or different sectors of different mediums. There are liberties you get on tiny indie films in terms of not having to be designed toward a marketing demographic. ↗

— Anna Paquin

#designed #different #different things #films #gain

In the past the publishers I've worked with have been extremely generous. And in almost every case, have been people who believed in the work rather than the sales and marketing. ↗

— Peter Sotos

#been #believed #case #every #extremely

I'm really going to miss all the people in the front office, media relations, marketing, all the great people at the ball park. They were my family for a while, and that part really stings. But life does go on. ↗

— Mike Quade

#does #family #front #go #going

There's been too much attention on marketing. Can't we just talk about the paintings? ↗

— Julian Schnabel

#attention #been #just #marketing #much

…based on second hand knowledge and first-hand experience, a successful online marketing cocktail looks like this: Equal parts hard work, talent and persistence, shaken for a long, long, long, long time, and some luck skewered onto a toothpick and thrown in for good measure. ↗

— Kristin Weber

#equality

Jack's marketing books had been a part of her life for so long that she had ceased to register their presence, simply moving them from the couch to the coffee table, from the bed to the nightstand. How to Sell Everything to Anybody. Eight Great Habits of CEOs. They all seemed to involve numbers, as if you could simply count yourself to riches, like following sheep to sleep. ↗

— Erica Bauermeister

#big-data #books #marketing #numbers #life

I’ll flick a penny to the dirt, and if I see one on the ground I won’t pick it up. So why is .99 cents so much sexier than a dollar?
 ↗

— Jarod Kintz

#currency #dirt #disrespect #dollar #gimmick

I want to drum up interest for instruments that are played by beating them with sticks. 
 ↗

— Jarod Kintz

#appealing #awareness #drum #instruments #interest