You see, I used to do a certain amount of market research by going to the local drugstore and seeing what the truck drivers would put up. Now it's all just copies from the latest best-seller list and damn little of anything else. ↗
Science is not about control. It is about cultivating a perpetual condition of wonder in the face of something that forever grows one step richer and subtler than our latest theory about it. It is about reverence, not mastery. ↗
They'd rather see Scooby Doo or Spongebob than Daddy talking about the latest Wall Street Journal editorial. You do what you have to do to get your kids ready for school. ↗
Of course, today at the Karolinska Institute, I am working with some top experts - even some Nobel prize winners. They have the latest news and I have the technique. ↗