#ill

American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets. ↗

— Michael Schudson

#american #approaches #budgets #determine #essentially

Buy me and you will overcome the anxieties I have just reminded you of. ↗

— Michael Schudson

#buy #i #just #me #overcome

Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term. ↗

— Michael Schudson

#ad #agency #chances #client #either

The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment. ↗

— Michael Schudson

#amount #available #consumer #consumers #depends

Never cut a tree down in the wintertime. Never make a negative decision in the low time. Never make your most important decisions when you are in your worst moods. Wait. Be patient. The storm will pass. The spring will come. ↗

— Robert H. Schuller

#be patient #come #cut #decision #decisions

If you listen to your fears, you will die never knowing what a great person you might have been. ↗

— Robert H. Schuller

#been #die #fears #great #great person

Some people are at the top of the ladder, some are in the middle, still more are at the bottom, and a whole lot more don't even know there is a ladder. ↗

— Robert H. Schuller

#even #know #ladder #lot #middle

Our greatest lack is not money for any undertaking, but rather ideas, If the ideas are good, cash will somehow flow to where it is needed. ↗

— Robert H. Schuller

#cash #flow #good #greatest #ideas

You will suddenly realize that the reason you never changed before was because you didn't want to. ↗

— Robert H. Schuller

#before #changed #never #realize #reason

And I'll tell you, honestly, folks that I talk to, the 2.5 million breast cancer survivors in America, that I am one of, understand that we're done with insurance companies dropping us or denying us coverage because of - because we have a preexisting condition. ↗

— Debbie Wasserman Schultz

#america #because #breast cancer #cancer #companies