Sometimes, instead of purchasing a commodity out and out, people want to buy only the use of it, for a longer or shorter period. The price paid for such temporary use is commonly called hire. ↗
Our goal is to leverage what is already out in the field in terms of partners, but then hire in project management capability and a bit of technical capability. ↗
One of the great pressures we're facing in journalism now is it's a lot cheaper to hire thumb suckers and pundits and have talk shows on the air than actually have bureaus and reporters. ↗