Percentage margins don't matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that. ↗
I think the thinking is, in the comic books, I should pack as much onto a page as possible, because, you know, it's kind of the cheaper format, and you want to give readers as much as you can for their dollar. ↗
Let me tell you something: I have members in my charter who, after paying their rent and house bills and taking care of their families, don't even have enough money left over to pay the fifteen dollars a week dues. ↗
It's easy to measure success by the number of dollars spent or by the number of programs initiated, without having too much regard for what was bought and how useful it was to the people who need it - the war fighter and the analyst. ↗
Where we have the choice between putting a dollar against those that are going to advance horizontal integration and those that are going to sustain current capability, we'd rather put them against the horizontal integration activity. ↗
I thought, well I can do that. I couldn't be bothered writing a book review, because I'd have to read the book, I haven't got time to read a whole book for a fifty dollar write-up. ↗