#brand

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising. ↗

— David Ogilvy

#agency #another #brand #built #campaign

You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place. ↗

— David Ogilvy

#break #decide #image #like #make

My generation of bossy, confident, baby-boom women were something brand new in history. Our energy and assertiveness weren't created by Betty Friedan, unknown before her 1963 book, or by Gloria Steinem, whose political activism, as even the Lifetime profile admitted, did not begin until 1969. ↗

— Camille Paglia

#admitted #assertiveness #before #begin #betty

Today brands are everything, and all kinds of products and services - from accounting firms to sneaker makers to restaurants - are figuring out how to transcend the narrow boundaries of their categories and become a brand surrounded by a Tommy Hilfiger-like buzz. ↗

— Tom Peters

#become #boundaries #brand #brands #buzz

My brand is a demography-breaker. It speaks to all homemakers and women from all walks of life and all across society. ↗

— Sandra Lee

#brand #life #society #speaks #walks

When you get something like MTV, it's like regular television. You get it, and at first it's novel and brand new and then you watch every channel, every show. And then you become a little more selective and more selective, until ultimately... you wind up with a radio. ↗

— David Lee Roth

#brand #brand new #channel #every #first

I myself am a builder and get totally excited about building Yahoo! as a brand and building it into a bigger and better company. That's what I intend to do. ↗

— Terry Semel

#am #better #bigger #brand #builder

The Internet and Yahoo are firmly established as 'must buys' for brand advertising. ↗

— Terry Semel

#brand #buys #established #firmly #internet

When it comes to other celebrity brands, I think a lot of people do a great job, but it can't be all about them. Everybody doesn't want to just look like the celebrity, because they can't. They just want one element of that style. ↗

— Jessica Simpson

#because #brands #celebrity #comes #element

Rock n' roll is dream soup, what's your brand? ↗

— Patti Smith

#dream #rock #roll #soup #your