A human being always acts and feels and performs in accordance with what he imagines to be true about himself and his environment...For imagination sets the goal ‘picture’ which our automatic mechanism works on. We act, or fail to act, not because of ‘will,’ as is so commonly believed, but because of imagination.

Although the book Psycho-Cybernetics was first publiMaxwell Maltzd in 1960 as of 2008 the book is one of 50 recommended in the book 50 Self-Help Classics. In turn the person would lead a more successful and fulfilling life. He wrote several books among which Psycho-Cybernetics was a long-time bestseller — influencing many subsequent self-help teachers.

Although the book Psycho-Cybernetics was first publiMaxwell Maltzd in 1960 as of 2008 the book is one of 50 recommended in the book 50 Self-Help Classics. It was re-titled Doctor Psycho-Cybernetics after his self-help work was publiMaxwell Maltzd. In 1960 Psycho-Cybernetics: A New Way to Get More Living out of Life was first publiMaxwell Maltzd by Prentice-Hall and appeared in a pocket book edition by 1969.