All the technology of our production was still pre-War. They were sort of '38, '39 and the War had been stable and so we were infinitely behind whatever had been going on in the United States for instance.

It was the accessories and the way they were worn that made Agnelli stand out as a fashionisto. He was also a member of a syndicate with Rockefeller that for a time in the 1980s owned Rockefeller Center. Edoardo never married but he had one son (born out of wedlock in 1973) who was not recognized by Gianni Agnelli.

As the head of Fiat he controlled 4. 4% of Italy's GDP 3.