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The action genre is kind of designed for a young male audience. But we found on 'The Matrix' that we hit the Valhalla of movie making, which is the four quadrant audience - the young male audience, the older male audience, the young female audience and the older female audience.


Joel Silver


#audience #designed #female #found #four



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Did you know about Joel Silver?

Silver directed "Split Personality" (1992) an episode of the HBO horror anthology Tales from the Crypt. Silver began his career at Lawrence Gordon Productions where he eventually became president of motion pictures for the company. In 1970 he entered Lafayette College where he formed the first collegiate Ultimate team.

Joel Silver (born July 14 1952) is an American film producer known for action films like Lethal Weapon and Die Hard. He is owner of Silver Pictures and co-founder of Dark Castle Entertainment.

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