I'm not a chef. I haven't created any new technique in the kitchen. I'm not a rocket scientist. I think I'm good at writing accessible, fun, and affordable meals for the average American family. That's what I think I'm good at.

Ray credits the concept of 30 Minute Meals to her experience working at the store where Rachael Ray met people who were reluctant to cook. On October 12 2011 it was announced that Meredith Corporation had reached an agreement to acquire Every Day with Rachael Ray. As part of a promotional campaign Ray describes the company's coffee as "fantabulous.

Rachael Domenica Ray (born August 25 1968) is an American television personality businesswoman celebrity cook and author. Ray wrote cookbooks based on the 30 Minute Meals concept and launched a magazine Every Day with Rachael Ray in 2006.