While it was occasionally done here or there, nobody else had a figurehead like Walt doing it. Jack Warner wasn't on TV. Walt was the boss, but he had a real public profile and he used it to his advantage. And he became a household face.

See also
Leonard Maltin's Movie Guide. Maltin is one of the few people to appear as a "guest star" on Mystery Science Theater 3000; during a Season Nine episode he was forced by Pearl Forrester to retract his endorsement of the film Gorgo. He also appeared on Super Password as a celebrity guest in 1988.

Leonard Maltin (born December 18 1950) is an American film critic and historian author of several mainstream books on cinema focusing on nostalgic celebratory narratives. He is known for writing the shortest review in the U.