In government offices which are sensitive to the vehemence and passion of mass sentiment public men have no sure tenure. They are in effect perpetual office seekers, always on trial for their political lives, always required to court their restless constituents.

" He compared the political savvy of an average man to a theater-goer walking into a play in the middle of the third act and leaving before the last curtain. Walter Lippmann (September 23 1889 – December 14 1974) was an American public intellectual writer reporter and political commentator famous for being among the first to introduce the concept of Cold War; he coined the term stereotype in the modern psychological meaning as well. Similarities between the views of Lippmann and Gabriel Almond produced what became known as the Almond-Lippmann consensus which is based on three assumptions:
Public opinion is volatile shifting erratically in response to the most recent developments.

Lippmann was twice awarded (1958 and 1962) a Pulitzer Prize for his syndicated newspaper column "Today and Tomorrow". Walter Lippmann (September 23 1889 – December 14 1974) was an American public intellectual writer reporter and political commentator famous for being among the first to introduce the concept of Cold War; he coined the term stereotype in the modern psychological meaning as well.